Your company wants to expand by taking your products and services to global markets. Lots of customers, new opportunities for growth, the excitement of the multi-national. Great idea!

The reality is much harder as 'The International Trap' awaits. Are you clever enough to avoid it?

The international trap is a too-common problem that starts with weak integration of international businesses. It brings on costly and time consuming strategic and infrastructure issues which show up two or three years after the start of the international relationship.

Written by Dennis Smith and originally published in 'Project Management Best Practices Report', a reprint is now available here at CompanySmith.com

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[Read about The International Trap - PDF]

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